Microsoft’s Mojave Experiment went live today, in the experiment they take users who dislike Windows Vista and show them a new version of Windows codenamed “Mojave”. Mojave is actually Windows Vista.
The Vista Skeptics in the video are amazed and love Mojave, even though they dislike Vista. They claim Mojave is faster and easier to use and when they are told it’s Windows Vista they are all shocked.
A average rating of Windows Vista was 4.4 and after they saw Mojave it was 8.4. Most of the videos praised Mojave and essentially Vista afterwards.
Microsoft used a HP Pavilion DV2500. It had 2GB of RAM and was running an Intel Core 2 Duo CPU T7500 @ 2.20GHz. The OS was a 32 bit version of Windows Vista Ultimate.
Mary Jo Foley is curious to the results if Apple conducted the experiment. I think if Steve Jobs and Company did conduct the experiment we would never see the videos.
Comments: (8)
Chris on Tue, Jul 29th, 2008 at 02:09 PM
All I have to say is Brilliant, who ever came up with this idea is brilliant.
Dogerfan93 on Tue, Jul 29th, 2008 at 02:36 PM
We have Vista it’s ok I hate the parental controls my mom loves them during the school year.
Joslyn on Tue, Jul 29th, 2008 at 03:18 PM
hey some of those people are funny looking lmao.
Terry on Tue, Jul 29th, 2008 at 06:14 PM
First, Vista isn’t as bad as the media has portayed it but that said I have some comments about this experiment. First a different UI was used and the standard Vista UI (and the actions involved) is what garners a good chunk of the criticism. Second, you only hear from the users that liked it. Will this be enough to counter the “I’m a PC-I’m a Mac” ads? This seems like the first marketing salvo to counter those ads.
jjpriest25 on Tue, Jul 29th, 2008 at 07:52 PM
it’s weird. I just happened to run into an ad for that today.
I was coming here to mention it only to see it was already mentioned.
Michael on Tue, Jul 29th, 2008 at 09:37 PM
So what if the UI was different people change the UI of the OS all the time.
And there is 1 bad video, microsoft said that there arent more because no one else complained.
Terry on Tue, Jul 29th, 2008 at 10:02 PM
“So what if the UI was different people change the UI of the OS all the time.”
Uh . . . ok
Terry on Wed, Jul 30th, 2008 at 05:51 PM
BTW at least one of the items the subjects got to see is part of Windows Live (Panoramic photo stitching) rather than Vista. How about the Multiplayer games? Are those part of Vista? I also wonder how their scores would have been if they actually had to USE VISTA instead of watching video of it being used.
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